{"id":1060,"date":"2021-05-30T14:08:16","date_gmt":"2021-05-30T13:08:16","guid":{"rendered":"https:\/\/gpsites.co\/construction\/?page_id=2"},"modified":"2026-03-31T08:00:51","modified_gmt":"2026-03-31T05:00:51","slug":"home","status":"publish","type":"page","link":"https:\/\/retailbi.info\/en\/","title":{"rendered":"Home"},"content":{"rendered":"<div class=\"gb-container gb-container-44ec79a4\"><div class=\"gb-inside-container\">\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"776\" height=\"149\" src=\"https:\/\/retailbi.info\/wp-content\/uploads\/2026\/03\/RetailBI-logoE.png\" alt=\"Retail BI Logo\" class=\"wp-image-5119\" srcset=\"https:\/\/retailbi.info\/wp-content\/uploads\/2026\/03\/RetailBI-logoE.png 776w, https:\/\/retailbi.info\/wp-content\/uploads\/2026\/03\/RetailBI-logoE-400x77.png 400w, https:\/\/retailbi.info\/wp-content\/uploads\/2026\/03\/RetailBI-logoE-768x147.png 768w\" sizes=\"auto, (max-width: 776px) 100vw, 776px\" \/><\/figure>\n\n\n<div class=\"gb-grid-wrapper gb-grid-wrapper-6356d8f4\">\n<div class=\"gb-grid-column gb-grid-column-eecd528c\"><div class=\"gb-container gb-container-eecd528c hide-on-mobile\"><div class=\"gb-inside-container\"><\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-9eeb545b\"><div class=\"gb-container gb-container-9eeb545b\"><div class=\"gb-inside-container\">\n\n<p class=\"gb-headline gb-headline-05362df2 gb-headline-text home-heading\">ANALYTICAL BI SYSTEM IN RETAIL<\/p>\n\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-0b22ef6d\"><div class=\"gb-container gb-container-0b22ef6d hide-on-mobile\"><div class=\"gb-inside-container\"><\/div><\/div><\/div>\n<\/div>\n\n<div class=\"gb-button-wrapper gb-button-wrapper-1f57029b\">\n\n<a class=\"gb-button gb-button-ae6e7119\" href=\"\/es\/features\/\"><span class=\"gb-button-text\">Features of Retail BI<\/span><span class=\"gb-icon\"><svg viewBox=\"0 0 44.952 44.952\" xml:space=\"preserve\" style=\"enable-background:new 0 0 44.952 44.952\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\"><path d=\"M44.952 22.108c0-1.25-.478-2.424-1.362-3.308L30.627 5.831a2.5 2.5 0 0 0-3.536 0 2.511 2.511 0 0 0 0 3.546l10.574 10.57H2.484C1.102 19.948 0 21.081 0 22.464v.028c0 1.382 1.102 2.523 2.484 2.523h35.182L27.094 35.579a2.504 2.504 0 0 0 3.538 3.54l12.958-12.97a4.633 4.633 0 0 0 1.362-3.309v-.732z\"><\/path><\/svg><\/span><\/a>\n\n<\/div>\n<\/div><\/div>\n\n<div class=\"gb-container gb-container-75987e06\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-c42c41d9\">\n<div class=\"gb-grid-column gb-grid-column-38af5eb5\"><div class=\"gb-container gb-container-38af5eb5\"><div class=\"gb-inside-container\">\n\n<h1 class=\"gb-headline gb-headline-0804dbe3\"><span class=\"gb-icon\"><svg xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" viewBox=\"0 0 18 11\" style=\"shape-rendering:geometricPrecision; text-rendering:geometricPrecision; image-rendering:optimizeQuality; fill-rule:evenodd; clip-rule:evenodd\" version=\"1.1\" height=\"149px\" width=\"250px\" xml:space=\"preserve\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">  <defs>   <style type=\"text\/css\">         .fil1 {fill:black}     .fil0 {fill:red}       <\/style>  <\/defs>  <g id=\"\u0421\u043b\u043e\u0439_x0020_1\">   <metadata id=\"CorelCorpID_0Corel-Layer\"><\/metadata>   <path d=\"M15 1l1 1c-1,1 -3,2 -4,3l-3 2c-2,1 -3,2 -4,2 -1,1 -1,1 -3,0 0,0 -1,0 -2,0 0,0 4,2 4,2 1,0 10,-6 11,-7l2 -1c0,0 0,0 0,0 0,1 0,1 0,1l0 0 1 -3 -3 0z\" class=\"fil0\"><\/path>   <g id=\"_521018968\">    <path d=\"M16 6l-1 0c0,0 0,3 0,3l-9 0c0,0 -1,-3 -1,-3l-1 0c0,0 1,4 1,4 1,0 1,0 1,0l8 0c1,0 1,0 1,0 0,0 1,-4 1,-4z\" class=\"fil1\"><\/path>    <path d=\"M13 5l0 4 1 0 0 -3c1,0 3,0 3,0 0,-1 0,-2 0,-2 0,0 -1,0 -2,0l0 0c0,0 -2,1 -2,1z\" class=\"fil1\"><\/path>    <path d=\"M4 6c0,0 3,0 3,0l0 -2 0 0c0,0 0,0 0,0l-3 0c-1,0 -1,0 -1,1 1,0 1,0 1,1z\" class=\"fil1\"><\/path>    <path d=\"M11 7l0 2 2 0 0 -3c-1,0 -1,0 -2,1z\" class=\"fil1\"><\/path>    <path d=\"M11 5c0,0 1,0 1,0 0,0 0,-1 1,-1l0 -2 -2 0 0 3z\" class=\"fil1\"><\/path>    <path d=\"M5 4l1 0c1,0 1,-1 1,-1 0,0 0,-1 0,-1 1,0 1,-1 1,-2 0,0 0,0 0,0 -1,0 -1,1 -1,1 0,0 -2,3 -2,3z\" class=\"fil1\"><\/path>    <path d=\"M9 6c1,0 1,0 1,0 0,0 1,-1 1,-1l0 -2 -2 0 0 3z\" class=\"fil1\"><\/path>    <path d=\"M14 3l1 0c-1,-1 -1,-2 -2,-3 0,0 0,0 0,0 0,0 0,0 0,0 -1,0 -1,1 0,1l1 2z\" class=\"fil1\"><\/path>    <path d=\"M8 7c0,0 0,0 1,0 0,0 0,-1 0,-1l0 -1 -1 0 0 2z\" class=\"fil1\"><\/path>    <polygon points=\"9,8 9,9 11,9 11,7\" class=\"fil1\"><\/polygon>    <path d=\"M6 9l1 0 0 -1 -1 -1c0,1 0,1 0,2z\" class=\"fil1\"><\/path>    <path d=\"M8 9l1 0 0 -1c0,0 0,0 -1,0 0,0 0,0 0,0l0 1z\" class=\"fil1\"><\/path>    <path d=\"M9 6l0 -3 2 0c0,0 0,0 0,0l-1 0c0,0 0,0 -1,0 0,0 0,3 0,3l0 0z\" class=\"fil1\"><\/path>   <\/g>  <\/g> <\/svg><\/span><span class=\"gb-headline-text\">BI in Retail<\/span><\/h1>\n\n\n\n<h2 class=\"gb-headline gb-headline-fa6895c6 gb-headline-text\">Sales, inventory, and operating metrics in one system<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Retail BI is a project for management analytics in retail, which helps to collect key business indicators in a single space. The system combines data on sales, balances, gross profit, turnover, product mix, discounts and other important metrics so that management can see deviations more quickly, find growth points, and make decisions based on facts.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The project is focused on owners, financial directors, commercial services and managers of retail networks who are interested in controlling the efficiency of stores, categories, products and processes. Retail BI allows you to move from fragmented reports to a clear system of indicators, visualizations and regular analysis that supports the management of assortment, margin, inventories and performance of the business as a whole.<\/p>\n\n\n<div class=\"gb-grid-wrapper gb-grid-wrapper-f89bf249\">\n<div class=\"gb-grid-column gb-grid-column-5f1c9454\"><div class=\"gb-container gb-container-5f1c9454\"><div class=\"gb-inside-container\">\n\n<h6 class=\"gb-headline gb-headline-dd76dff5\"><span class=\"gb-icon\"><svg aria-hidden=\"true\" role=\"img\" height=\"1em\" width=\"1em\" viewBox=\"0 0 512 512\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\"><path fill=\"currentColor\" d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"><\/path><\/svg><\/span><span class=\"gb-headline-text\">sales analysis<\/span><\/h6>\n\n\n\n<h6 class=\"gb-headline gb-headline-8adb7282\"><span class=\"gb-icon\"><svg aria-hidden=\"true\" role=\"img\" height=\"1em\" width=\"1em\" viewBox=\"0 0 512 512\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\"><path fill=\"currentColor\" d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"><\/path><\/svg><\/span><span class=\"gb-headline-text\">Inventory control<\/span><\/h6>\n\n\n\n<h6 class=\"gb-headline gb-headline-d559a529\"><span class=\"gb-icon\"><svg aria-hidden=\"true\" role=\"img\" height=\"1em\" width=\"1em\" viewBox=\"0 0 512 512\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\"><path fill=\"currentColor\" d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"><\/path><\/svg><\/span><span class=\"gb-headline-text\">Profit and margin analysis<\/span><\/h6>\n\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-0e877c52\"><div class=\"gb-container gb-container-0e877c52\"><div class=\"gb-inside-container\">\n\n<h6 class=\"gb-headline gb-headline-22183bba\"><span class=\"gb-icon\"><svg aria-hidden=\"true\" role=\"img\" height=\"1em\" width=\"1em\" viewBox=\"0 0 512 512\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\"><path fill=\"currentColor\" d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"><\/path><\/svg><\/span><span class=\"gb-headline-text\">ABC and assortment analysis<\/span><\/h6>\n\n\n\n<h6 class=\"gb-headline gb-headline-74f0b41e\"><span class=\"gb-icon\"><svg aria-hidden=\"true\" role=\"img\" height=\"1em\" width=\"1em\" viewBox=\"0 0 512 512\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\"><path fill=\"currentColor\" d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"><\/path><\/svg><\/span><span class=\"gb-headline-text\">Fact-based analysis of indicators<\/span><\/h6>\n\n\n\n<h6 class=\"gb-headline gb-headline-17c380a9\"><span class=\"gb-icon\"><svg aria-hidden=\"true\" role=\"img\" height=\"1em\" width=\"1em\" viewBox=\"0 0 512 512\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\"><path fill=\"currentColor\" d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"><\/path><\/svg><\/span><span class=\"gb-headline-text\">Management dashboards and reports<\/span><\/h6>\n\n<\/div><\/div><\/div>\n<\/div>\n\n<div class=\"gb-button-wrapper gb-button-wrapper-14fa4986\">\n\n<a class=\"gb-button gb-button-ba9ca559\" href=\"\/es\/features\/\"><span class=\"gb-button-text\">more information<\/span><span class=\"gb-icon\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" style=\"enable-background:new 0 0 44.952 44.952\" xml:space=\"preserve\" viewBox=\"0 0 44.952 44.952\"><path d=\"M44.952 22.108c0-1.25-.478-2.424-1.362-3.308L30.627 5.831a2.5 2.5 0 0 0-3.536 0 2.511 2.511 0 0 0 0 3.546l10.574 10.57H2.484C1.102 19.948 0 21.081 0 22.464v.028c0 1.382 1.102 2.523 2.484 2.523h35.182L27.094 35.579a2.504 2.504 0 0 0 3.538 3.54l12.958-12.97a4.633 4.633 0 0 0 1.362-3.309v-.732z\"><\/path><\/svg><\/span><\/a>\n\n<\/div>\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-f9ea2eda\"><div class=\"gb-container gb-container-f9ea2eda\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-36c49edf\">\n<div class=\"gb-grid-column gb-grid-column-bce928cc\"><div class=\"gb-container gb-container-bce928cc\"><div class=\"gb-inside-container\"><\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-8e109b78\"><div class=\"gb-container gb-container-8e109b78\"><div class=\"gb-inside-container\"><\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-9b4fdc3f\"><div class=\"gb-container gb-container-9b4fdc3f\"><div class=\"gb-inside-container\"><\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-b5a70e20\"><div class=\"gb-container gb-container-b5a70e20\"><div class=\"gb-inside-container\"><\/div><\/div><\/div>\n<\/div>\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"gb-container gb-container-7a59a319\"><div class=\"gb-inside-container\">\n\n<h6 class=\"gb-headline gb-headline-d2d4b454 gb-headline-text\">Basic system features<\/h6>\n\n\n\n<h3 class=\"gb-headline gb-headline-11a87a88 gb-headline-text\">functionality<\/h3>\n\n\n<div class=\"gb-grid-wrapper gb-grid-wrapper-7fb0f988\">\n<div class=\"gb-grid-column gb-grid-column-7a846cec\"><div class=\"gb-container gb-container-7a846cec\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-6d7f8cef\">\n<div class=\"gb-grid-column gb-grid-column-22b18cff\"><div class=\"gb-container gb-container-22b18cff\"><div class=\"gb-inside-container\">\n\n<h2 class=\"gb-headline gb-headline-6aba0c34\"><span class=\"gb-icon\"><svg xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\" viewBox=\"0 0 1224 1224\" style=\"shape-rendering:geometricPrecision; text-rendering:geometricPrecision; image-rendering:optimizeQuality; fill-rule:evenodd; clip-rule:evenodd\" version=\"1.1\" height=\"25.0619mm\" width=\"25.0612mm\" xml:space=\"preserve\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\">  <defs>   <style type=\"text\/css\">         .fil0 {fill:white}       <\/style>  <\/defs>  <g id=\"\u0421\u043b\u043e\u0439_x0020_1\">      <g id=\"_665079280\">    <path d=\"M756 1160l0 -101 100 0 -100 101zm294 -820c12,3 51,33 61,43l24 29c9,11 14,18 21,32 12,25 22,47 27,77 10,57 1,59 1,96 -9,-4 -18,-6 -28,-8 -11,-3 -17,-5 -28,-8l-116 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class=\"fil0\"><\/path>   <\/g>  <\/g> <\/svg><\/span><\/h2>\n\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-5c7cf498\"><div class=\"gb-container gb-container-5c7cf498\"><div class=\"gb-inside-container\">\n\n<h5 class=\"gb-headline gb-headline-7285584e gb-headline-text\">Analytics system<\/h5>\n\n<\/div><\/div><\/div>\n<\/div>\n\n<div class=\"gb-container gb-container-9c0b90a3\"><div class=\"gb-inside-container\">\n<div class=\"gb-button-wrapper gb-button-wrapper-2c8d5cbc\">\n\n<a class=\"gb-button gb-button-74aeb055\" href=\"\/en\/features\/sales-analytics\/\"><span class=\"gb-button-text\">read more<\/span><span class=\"gb-icon\"><svg viewBox=\"0 0 44.952 44.952\" xml:space=\"preserve\" style=\"enable-background:new 0 0 44.952 44.952\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\"><path d=\"M44.952 22.108c0-1.25-.478-2.424-1.362-3.308L30.627 5.831a2.5 2.5 0 0 0-3.536 0 2.511 2.511 0 0 0 0 3.546l10.574 10.57H2.484C1.102 19.948 0 21.081 0 22.464v.028c0 1.382 1.102 2.523 2.484 2.523h35.182L27.094 35.579a2.504 2.504 0 0 0 3.538 3.54l12.958-12.97a4.633 4.633 0 0 0 1.362-3.309v-.732z\"><\/path><\/svg><\/span><\/a>\n\n<\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-019c8b3a\"><div class=\"gb-container gb-container-019c8b3a\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-da627254\">\n<div class=\"gb-grid-column gb-grid-column-74f5d0c8\"><div class=\"gb-container gb-container-74f5d0c8\"><div class=\"gb-inside-container\">\n\n<h2 class=\"gb-headline gb-headline-91b075cd\"><span class=\"gb-icon\"><svg xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\" viewBox=\"0 0 1633 1669\" style=\"shape-rendering:geometricPrecision; text-rendering:geometricPrecision; image-rendering:optimizeQuality; fill-rule:evenodd; clip-rule:evenodd\" version=\"1.1\" height=\"42.5026mm\" width=\"41.5712mm\" xml:space=\"preserve\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\">  <defs>   <style type=\"text\/css\">         .fil0 {fill:#F0F0F0}       <\/style>  <\/defs>  <g id=\"\u0421\u043b\u043e\u0439_x0020_1\">      <g id=\"_116732440\">    <path d=\"M40 1570l0 -1317c0,-23 35,-17 56,-17l0 1257c0,24 27,50 50,50l745 0 0 40c0,13 -1,1 4,10l-822 0c-21,0 -33,-3 -33,-23zm891 -10l0 -509 665 0 0 509c0,43 -26,70 -70,70l-525 0c-43,0 -70,-27 -70,-70zm-795 -80l0 -1314c0,-23 41,-16 70,-16l0 1243c0,21 26,47 47,47l638 0 0 63 -731 0c-16,0 -24,-8 -24,-23zm795 -629c0,-43 27,-69 70,-69l525 0c44,0 70,26 70,69l0 160 -665 0 0 -160zm-40 167c-6,-4 -6,-7 -13,-7 -47,0 -100,-9 -100,20 0,29 53,20 100,20 7,0 7,-3 13,-7l0 137 -143 0c-22,0 -22,40 0,40l143 0 0 179 -625 0c-9,0 -9,-1 -17,-3 -1,-8 -3,-8 -3,-17l0 -1323c0,-8 9,-17 17,-17l685 0 0 143c0,74 66,136 133,136l143 0 0 423 -236 0c-50,0 -93,43 -97,90 -4,55 0,128 0,186zm97 -951c9,6 195,196 206,212 -80,0 -136,11 -177,-32 -40,-41 -29,-104 -29,-180zm-782 -20l0 63c-31,0 -110,-9 -110,46l0 40 -49 0c-21,0 -47,26 -47,47l0 1337c0,51 47,53 80,53 266,-1 544,3 808,0 39,-1 23,4 47,19 14,10 30,17 53,17l548 0c51,0 97,-45 97,-96l0 -735c0,-51 -46,-96 -97,-96l-272 0 0 -433c0,-30 -22,-43 -46,-67 -9,-9 -10,-13 -18,-22 -36,-38 -82,-78 -115,-114l-75 -79c-14,-13 -22,-27 -49,-27l-708 0c-21,0 -47,26 -47,47z\" class=\"fil0\"><\/path>    <path d=\"M572 299l113 167c8,10 31,53 43,53l256 0c0,46 -22,88 -41,118 -22,32 -49,56 -83,77 -149,90 -363,-10 -378,-192 -4,-52 2,-93 20,-133 13,-29 45,-73 70,-90zm355 29c53,80 39,57 61,151l-210 0 149 -151zm-322 -55c29,-7 105,-62 222,-16 30,13 47,26 71,42l-162 164 -99 -142c-12,-16 -23,-31 -32,-48zm-166 206c0,96 26,164 86,224 140,140 381,106 474,-80 70,-139 16,-318 -137,-395 -111,-56 -250,-30 -337,57 -41,40 -86,115 -86,194z\" class=\"fil0\"><\/path>    <path d=\"M1028 865l472 0 0 76 -472 0 0 -76zm-40 -24l0 123c0,8 9,17 16,17l522 0c8,0 17,-9 17,-17l0 -123c0,-7 -9,-16 -17,-16l-522 0c-7,0 -16,9 -16,16z\" class=\"fil0\"><\/path>    <path d=\"M1038 1510c0,-52 76,-57 76,3 0,43 -76,46 -76,-3zm-44 -3c0,108 163,108 163,0 0,-71 -89,-106 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60,28 60,6 0,-36 -60,-28 -60,-6z\" class=\"fil0\"><\/path>    <path d=\"M306 143c-5,21 -5,19 0,40 21,5 12,5 33,0 5,-21 5,-19 0,-40 -10,-2 -17,-6 -33,0z\" class=\"fil0\"><\/path>   <\/g>  <\/g> <\/svg><\/span><\/h2>\n\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-36a6955f\"><div class=\"gb-container gb-container-36a6955f\"><div class=\"gb-inside-container\">\n\n<h5 class=\"gb-headline gb-headline-ed0cb0ac gb-headline-text\">Inventory control<\/h5>\n\n<\/div><\/div><\/div>\n<\/div>\n\n<div class=\"gb-container gb-container-88c1d5da\"><div class=\"gb-inside-container\">\n<div class=\"gb-button-wrapper gb-button-wrapper-ece06ac7\">\n\n<a class=\"gb-button gb-button-5cc6a9e7\" href=\"\/en\/features\/inventory-control\/\"><span class=\"gb-button-text\">read more<\/span><span class=\"gb-icon\"><svg viewBox=\"0 0 44.952 44.952\" xml:space=\"preserve\" style=\"enable-background:new 0 0 44.952 44.952\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\"><path d=\"M44.952 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clip-rule:evenodd\" version=\"1.1\" height=\"41.9946mm\" width=\"41.9946mm\" xml:space=\"preserve\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\">  <defs>   <style type=\"text\/css\">         .fil0 {fill:#F0F0F0}       <\/style>  <\/defs>  <g id=\"\u0421\u043b\u043e\u0439_x0020_1\">      <g id=\"_666452336\">    <path d=\"M225 969l311 0 0 69 -311 0 0 -69zm-69 -104l34 0 0 173 -34 0 0 -173zm-121 86c0,-8 4,-27 7,-33 13,-30 47,-48 79,-51l0 169c-46,-4 -86,-35 -86,-85zm536 80l0 -160c11,4 97,75 108,78l0 5c-12,3 -97,74 -108,77zm-346 -166l311 0 0 69 -311 0 0 -69zm467 48l0 -48 346 0 0 173 -346 0c0,-60 -5,-47 21,-67 6,-5 21,-15 24,-20 -7,-10 -45,-30 -45,-38zm-17 -308l276 0 0 139 -276 0 0 -139zm-260 -224l208 0 0 103 -208 0 0 -103zm190 -260l346 0 0 138 -346 0 0 -138zm-534 -30l19 -20c10,3 37,22 40,22 12,0 20,-10 34,-11 2,-15 10,-32 11,-47l30 0c2,15 10,32 11,47 14,1 24,11 33,11 7,0 29,-19 41,-22l20 19c-3,10 -22,37 -22,40 0,12 9,20 10,34 16,2 32,10 48,11l0 30c-16,2 -32,10 -48,11 -1,12 -10,27 -10,33 0,7 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34,0 0,-23 -34,-23 -34,0z\" class=\"fil0\"><\/path>    <path d=\"M467 432c0,24 35,24 35,0 0,-23 -35,-23 -35,0z\" class=\"fil0\"><\/path>   <\/g>  <\/g> <\/svg><\/span><\/h2>\n\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-f1434f34\"><div class=\"gb-container gb-container-f1434f34\"><div class=\"gb-inside-container\">\n\n<h5 class=\"gb-headline gb-headline-cacb3905 gb-headline-text\">Profit management<\/h5>\n\n<\/div><\/div><\/div>\n<\/div>\n\n<div class=\"gb-container gb-container-e1410576\"><div class=\"gb-inside-container\">\n<div class=\"gb-button-wrapper gb-button-wrapper-50316c47\">\n\n<a class=\"gb-button gb-button-ad6da6fa\" href=\"\/en\/features\/margin-analysis\/\"><span class=\"gb-button-text\">read more<\/span><span class=\"gb-icon\"><svg viewBox=\"0 0 44.952 44.952\" xml:space=\"preserve\" style=\"enable-background:new 0 0 44.952 44.952\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\"><path d=\"M44.952 22.108c0-1.25-.478-2.424-1.362-3.308L30.627 5.831a2.5 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class=\"gb-headline gb-headline-a0ab69f5 gb-headline-text\">Category management<\/h5>\n\n<\/div><\/div><\/div>\n<\/div>\n\n<div class=\"gb-container gb-container-2d0d8ea5\"><div class=\"gb-inside-container\">\n<div class=\"gb-button-wrapper gb-button-wrapper-bfe53e17\">\n\n<a class=\"gb-button gb-button-b0fd3c34\" href=\"\/en\/features\/category-management\/\"><span class=\"gb-button-text\">read more<\/span><span class=\"gb-icon\"><svg viewBox=\"0 0 44.952 44.952\" xml:space=\"preserve\" style=\"enable-background:new 0 0 44.952 44.952\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\"><path d=\"M44.952 22.108c0-1.25-.478-2.424-1.362-3.308L30.627 5.831a2.5 2.5 0 0 0-3.536 0 2.511 2.511 0 0 0 0 3.546l10.574 10.57H2.484C1.102 19.948 0 21.081 0 22.464v.028c0 1.382 1.102 2.523 2.484 2.523h35.182L27.094 35.579a2.504 2.504 0 0 0 3.538 3.54l12.958-12.97a4.633 4.633 0 0 0 1.362-3.309v-.732z\"><\/path><\/svg><\/span><\/a>\n\n<\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-9d17aaf9\"><div class=\"gb-container gb-container-9d17aaf9\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-1ed4d1de\">\n<div class=\"gb-grid-column gb-grid-column-ddc69e12\"><div class=\"gb-container gb-container-ddc69e12\"><div class=\"gb-inside-container\">\n\n<h2 class=\"gb-headline gb-headline-8c9915d5\"><span class=\"gb-icon\"><svg xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\" viewBox=\"0 0 2138 1863\" style=\"shape-rendering:geometricPrecision; text-rendering:geometricPrecision; image-rendering:optimizeQuality; fill-rule:evenodd; clip-rule:evenodd\" version=\"1.1\" height=\"37.7612mm\" width=\"43.3492mm\" xml:space=\"preserve\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\">  <defs>   <style type=\"text\/css\">         .fil0 {fill:#F0F0F0}       <\/style>  <\/defs>  <g id=\"\u0421\u043b\u043e\u0439_x0020_1\">      <g id=\"_672783248\">    <path d=\"M994 1395c0,-70 83,-99 129,-54 69,69 -39,171 -107,103 -9,-9 -22,-33 -22,-49zm-902 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class=\"fil0\"><\/path>    <path d=\"M1478 739l0 313c0,65 66,55 121,55 32,0 63,-11 63,-42l0 -338c0,-50 -74,-42 -117,-42 -39,0 -67,15 -67,54z\" class=\"fil0\"><\/path>    <path d=\"M430 221c0,53 -5,210 4,251 41,9 198,4 251,4 63,0 -5,-276 -234,-276 -10,0 -21,12 -21,21z\" class=\"fil0\"><\/path>    <path d=\"M998 489c0,20 20,31 38,17l222 -213c13,-12 23,-29 41,-34 3,12 21,30 30,41l132 156c12,14 89,111 101,116 20,10 56,-26 87,-47l210 -148c20,-18 13,-70 -45,-25l-235 166c-14,-9 -57,-61 -70,-77 -11,-15 -21,-27 -34,-41l-137 -163c-41,-49 -31,-59 -122,31 -23,23 -49,53 -73,73 -47,40 -86,88 -131,124 -7,6 -14,13 -14,24z\" class=\"fil0\"><\/path>    <path d=\"M200 1077c0,16 4,30 30,30l438 0c52,0 52,-50 0,-50l-438 0c-14,0 -30,7 -30,20z\" class=\"fil0\"><\/path>    <path d=\"M200 814c0,16 4,30 30,30l447 0c36,0 46,-51 -13,-51l-426 0c-17,0 -38,5 -38,21z\" class=\"fil0\"><\/path>    <path d=\"M205 931c-6,24 -7,9 0,38 44,10 405,4 480,4 27,0 27,-46 0,-46 -60,0 -456,-5 -480,4z\" class=\"fil0\"><\/path>    <path d=\"M1069 1424c42,0 42,-63 0,-63 -42,0 -42,63 0,63z\" class=\"fil0\"><\/path>   <\/g>  <\/g> <\/svg><\/span><\/h2>\n\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-01fdd933\"><div class=\"gb-container gb-container-01fdd933\"><div class=\"gb-inside-container\">\n\n<h5 class=\"gb-headline gb-headline-cb763de3 gb-headline-text\">Plan-Fact and KPI in retail<\/h5>\n\n<\/div><\/div><\/div>\n<\/div>\n\n<div class=\"gb-container gb-container-ddb0b5fa\"><div class=\"gb-inside-container\">\n<div class=\"gb-button-wrapper gb-button-wrapper-2a9ff598\">\n\n<a class=\"gb-button gb-button-fdb8bddf\" href=\"\/en\/features\/plan-vs-actual-analysis\/\"><span class=\"gb-button-text\">read more<\/span><span class=\"gb-icon\"><svg viewBox=\"0 0 44.952 44.952\" xml:space=\"preserve\" style=\"enable-background:new 0 0 44.952 44.952\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\"><path d=\"M44.952 22.108c0-1.25-.478-2.424-1.362-3.308L30.627 5.831a2.5 2.5 0 0 0-3.536 0 2.511 2.511 0 0 0 0 3.546l10.574 10.57H2.484C1.102 19.948 0 21.081 0 22.464v.028c0 1.382 1.102 2.523 2.484 2.523h35.182L27.094 35.579a2.504 2.504 0 0 0 3.538 3.54l12.958-12.97a4.633 4.633 0 0 0 1.362-3.309v-.732z\"><\/path><\/svg><\/span><\/a>\n\n<\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-0d3c0c3c\"><div class=\"gb-container gb-container-0d3c0c3c\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-17ef0191\">\n<div class=\"gb-grid-column gb-grid-column-3d8de351\"><div class=\"gb-container gb-container-3d8de351\"><div class=\"gb-inside-container\">\n\n<h2 class=\"gb-headline gb-headline-b87d0530\"><span class=\"gb-icon\"><svg xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\" viewBox=\"0 0 2537 2547\" style=\"shape-rendering:geometricPrecision; text-rendering:geometricPrecision; image-rendering:optimizeQuality; fill-rule:evenodd; clip-rule:evenodd\" version=\"1.1\" height=\"43.3492mm\" width=\"43.1798mm\" xml:space=\"preserve\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\">  <defs>   <style type=\"text\/css\">         .fil0 {fill:#F0F0F0}       <\/style>  <\/defs>  <g id=\"\u0421\u043b\u043e\u0439_x0020_1\">      <g id=\"_672788456\">    <path d=\"M2413 1274c0,141 -33,296 -73,399 -28,71 -43,97 -75,159 -17,34 -49,78 -70,109 -38,55 -90,111 -137,157 -13,13 -19,16 -32,27 -14,13 -17,17 -32,28 -103,82 -174,124 -296,177 -25,10 -71,19 -71,48 0,38 10,56 10,89l-284 -104 234 -194c25,109 4,134 148,68 16,-7 28,-14 42,-22 16,-10 29,-15 45,-25 54,-34 108,-71 154,-114 108,-101 159,-156 239,-298 58,-103 111,-265 123,-410l3 -127c-7,-46 -25,-159 38,-138 39,13 34,131 34,171zm-150 -15c0,214 -60,426 -182,588 -14,19 -25,32 -39,51 -37,47 -94,105 -142,142 -48,37 -184,135 -234,139 0,-83 -76,-115 -132,-68l-240 198c-32,34 -37,103 45,133 45,17 262,105 303,105 21,0 39,-8 50,-19 36,-33 23,-83 14,-120 118,-28 325,-173 424,-273 122,-122 211,-259 276,-420 70,-172 81,-297 81,-486 0,-105 -6,-204 -129,-204 -46,0 -86,39 -97,77 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542c0,24 16,40 40,40l318 0c40,0 40,-75 0,-75l-328 0c-14,0 -30,21 -30,35z\" class=\"fil0\"><\/path>    <path d=\"M1960 696c0,19 14,40 30,40l328 0c35,0 49,-74 -10,-74l-308 0c-21,0 -40,15 -40,34z\" class=\"fil0\"><\/path>    <path d=\"M632 2288c0,24 1,45 35,45l223 0c52,0 42,-75 5,-75l-233 0c-12,0 -30,18 -30,30z\" class=\"fil0\"><\/path>    <path d=\"M632 1955c0,24 1,45 35,45l223 0c54,0 40,-75 5,-75l-233 0c-12,0 -30,18 -30,30z\" class=\"fil0\"><\/path>   <\/g>  <\/g> <\/svg><\/span><\/h2>\n\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-9443ef52\"><div class=\"gb-container gb-container-9443ef52\"><div class=\"gb-inside-container\">\n\n<h5 class=\"gb-headline gb-headline-97fc727b gb-headline-text\">KPI Dashboards<\/h5>\n\n<\/div><\/div><\/div>\n<\/div>\n\n<div class=\"gb-container gb-container-1e8088d2\"><div class=\"gb-inside-container\">\n<div class=\"gb-button-wrapper gb-button-wrapper-5bfdb0c6\">\n\n<a class=\"gb-button gb-button-c5bd22c1\" href=\"\/en\/features\/management-dashboards\/\"><span class=\"gb-button-text\">read more<\/span><span class=\"gb-icon\"><svg viewBox=\"0 0 44.952 44.952\" xml:space=\"preserve\" style=\"enable-background:new 0 0 44.952 44.952\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\"><path d=\"M44.952 22.108c0-1.25-.478-2.424-1.362-3.308L30.627 5.831a2.5 2.5 0 0 0-3.536 0 2.511 2.511 0 0 0 0 3.546l10.574 10.57H2.484C1.102 19.948 0 21.081 0 22.464v.028c0 1.382 1.102 2.523 2.484 2.523h35.182L27.094 35.579a2.504 2.504 0 0 0 3.538 3.54l12.958-12.97a4.633 4.633 0 0 0 1.362-3.309v-.732z\"><\/path><\/svg><\/span><\/a>\n\n<\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>Retail BI for Managing Sales, Inventory, and Profit<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Retail BI is becoming an essential tool for retail companies that want to manage their business based on data rather than intuition. In retail, there are too many indicators that change every day: sales, average transaction value, stock balances, markups, gross profit, returns, discounts, write-offs, turnover, shortages, and overstocks. When this data is stored across different systems and analyzed separately, management loses the full picture and receives operational signals too late.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Retail BI on the Finoko platform helps solve this problem. The system consolidates the key data of a retail company into a single analytical environment and transforms it into clear reports, KPIs, dashboards, and control tools. This approach allows Retail BI to be used as a practical instrument for daily management of stores, assortment, inventory, and financial performance.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>What Problems Retail BI Solves in a Retail Company<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">One of the main challenges in retail is the lack of a unified management view of the business. Sales may be recorded in one system, stock balances in another, purchasing in a third, while margin and profit analysis is often still done manually in spreadsheets. As a result, different departments work with different figures, and management finds it difficult to quickly understand what is really happening in the company.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Without high-quality Retail BI, a business faces several typical problems. A manager sees revenue but does not understand which categories actually generate profit. The commercial team monitors the assortment but does not always notice the growth of slow-moving stock. The finance team receives information about declining profitability only after the fact, when the problem has already affected results. Stores operate with different levels of efficiency, but the reasons for these deviations are not always clear.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That is why Retail BI is needed not only by large chains, but also by mid-sized companies. It helps detect deviations earlier, identify the causes of problems faster, and make better-informed management decisions.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How Retail BI Helps Control Sales and Assortment<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">For retail, it is not enough to simply see the sales volume. It is equally important to understand the revenue structure and the quality of the product portfolio. Turnover alone does not show which products create value for the business and which only occupy shelf space and tie up working capital. Without analytics, a company risks maintaining an assortment that creates the appearance of activity but does not improve profitability.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Retail BI on the Finoko platform makes it possible to analyze sales by store, category, brand, product, period, channel, and other analytical dimensions. This allows the company to see which product groups are growing, which items are reducing performance, where sales depend on discounts, and where sustainable margin is being generated. Based on this data, management can make decisions on assortment development, assortment matrix adjustments, promotion management, and store performance evaluation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This approach is especially important for companies with a large number of SKUs, where manual analysis no longer makes it possible to respond quickly to changes in demand and sales structure.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Retail BI for Controlling Inventory and Turnover<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Another critical area for retail is inventory. A significant share of capital is often frozen in stock, and mistakes in this area quickly affect financial performance. If a company does not control stock balances and turnover, it faces two risks at once: shortages of fast-moving items and accumulation of excess stock.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When there is a shortage, the business loses sales, customers, and consumer trust. When stock is excessive, money is tied up in slow-moving goods, storage costs increase, and pressure on markdowns and discounts grows. Without a modern Retail BI system, such problems often become visible too late.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Retail BI on the Finoko platform helps control stock balances, turnover, inventory structure, product movement speed, and problematic SKUs. The system shows where overstocks are forming, which items are slowing down turnover, which categories require a purchasing review, and which products must be supported to ensure stable shelf availability. As a result, Retail BI becomes not only an analytical tool, but also a working instrument for managing working capital.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Retail BI for Gross Profit and Margin Analysis<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">In many companies, attention is focused primarily on revenue. However, revenue alone is not enough for effective management. High sales do not guarantee high profit. A store, category, or product group may show strong turnover while generating weak gross profit because of discounts, purchasing terms, assortment structure, or a high share of underperforming items.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That is why Retail BI should show not only turnover, but also real economic efficiency. On the Finoko platform, companies can analyze gross profit, margin, markup, and the contribution of categories and products to overall financial performance. This helps identify areas that look strong in terms of revenue but do not generate sufficient profitability for the business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This type of analysis is especially important for owners, finance directors, and commercial managers who need to understand not just sales dynamics, but also the quality of income and the sustainability of the business model.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How Retail BI on the Finoko Platform Solves These Tasks<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Retail BI on the Finoko platform is built as a unified management analytics system. It gathers data from accounting and operational systems, applies common calculation rules for indicators, and presents the results in convenient reports and dashboards. This eliminates fragmentation between data sources and helps all decision-makers work with a single view of the business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The system makes analytics regular and manageable. Instead of manual data collection, the company receives a transparent model of indicators for sales, inventory, assortment, profit, discounts, returns, and store efficiency. This approach reduces the time needed to prepare reports, lowers the risk of errors, and allows the company to move from figures to decisions much faster.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Why Retail BI on the Finoko Platform Is More Effective Than Separate Reports<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Separate reports do not solve the problem of systematic management. They may show part of the picture, but they do not provide a unified analytical logic and do not connect operational data with financial results. This is exactly where a platform-based approach has an advantage.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Retail BI on the Finoko platform is not just data visualization, but part of the company\u2019s management system. Finoko makes it possible to connect Retail BI with budgeting, KPIs, plan-versus-actual analysis, financial structure, and responsibility centers. As a result, analytics becomes the foundation not only for observation, but for full-scale management of the retail business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Another important advantage is flexibility. Different retail companies have different store structures, assortment models, analytical dimensions, management tasks, and priority indicators. The Finoko platform makes it possible to adapt Retail BI to the real specifics of the business and build an analytics system that matches the practice of a specific company.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Why Choose Retail BI Based on Finoko<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Modern retail companies need more than just visibility into revenue and stock balances. For sustainable growth, they must understand how sales perform, which products generate profit, where turnover is slowing down, why margins are declining, and which stores require special attention. These are exactly the tasks that Retail BI is designed to solve.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Retail BI on the Finoko platform helps consolidate data, improve transparency of indicators, accelerate analysis, and turn reporting into a practical management tool. For a retail company, this means more accurate control over sales, assortment, inventory, and financial performance. Ultimately, Retail BI becomes the foundation for improving profitability, increasing turnover efficiency, and strengthening overall business performance.<\/p>\n\n<\/div><\/div>\n\n<div class=\"gb-container gb-container-c06432e2\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-fd286c1d\">\n<div class=\"gb-grid-column gb-grid-column-80f2b692\"><div class=\"gb-container gb-container-80f2b692\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-29400ec4\">\n<div class=\"gb-grid-column gb-grid-column-d3651919\"><div class=\"gb-container gb-container-d3651919\"><div class=\"gb-inside-container\">\n\n<h5 class=\"gb-headline gb-headline-505b3825 gb-headline-text\">\u0415\u0434\u0438\u043d\u043e\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u0435 \u0434\u043b\u044f \u0441\u0431\u043e\u0440\u0430 \u0438 \u0430\u043d\u0430\u043b\u0438\u0437\u0430 \u0444\u0438\u043d\u0430\u043d\u0441\u043e\u0432\u043e\u0439 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